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Corporate Affairs Forum to probe era of communications integration

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The programme for the 2013 Corporate Affairs Forum has been announced
with the annual conference examining the theme of “Collaborative
Communications – The Business Case for Total Integration”.

The forum will examine how bluechip companies can leverage the power of integration between communications and corporate affairs functions and speakers are drawn from the cutting edge of corporate affairs and communications in Asia Pacific.

Interactive plenary sessions will examine how communications functions can be integrated internally, how they need to integrate with the business and how they can be better aligned and integrated both with agencies and external stakeholders.

Craig Hoy, Executive Director of PublicAffairsAsia, said: “Through all facets of corporate, brand and public affairs
communications, businesses rely on top level strategies to deliver
corporate responsibility, enhance company reputation and strengthen
relationships with key stakeholders around the world. The 2013 Corporate Affairs Forum will examine how to build, develop and manage a fully integrated communications and corporate public affairs function which serves the business and delivers bottom line results.”

The event is supported by lead sponsor Weber Shandwick, talent partner Prospect, supporting partner The Council for Public Relations Firms Hong Kong and distribution partner PR Newswire.

Numbers at the event are restricted to 70 to ensure seniority and interactivity. All delegates will also receive a complimentary invitation to the evening Gold Standard Awards cocktail reception, the “must-attend” industry networking event of the year.

Top level practitioners engaged at this interactive peer-to-peer conference include:

• Keynote: Micho Spring, Chair, Weber Shandwick’s Global Corporate Practice
• Mark Devadason, Group Head of Sustainability and Regions Corporate Affairs at Standard Chartered Bank
• Beth Smits, Hong Kong, Head of Corporate Affairs Asia Pacific at SWIFT
• Patrick de Courcy, Head of Markets & Initiatives, Asia Pacific at SWIFT
• Steve Dahllof, Regional CEO Asia-PacificOrganization, Ogilvy Public Relations
• Adam Gagen, Public Affairs Manager, Pernod Ricard Asia Pacific
• Tom Grimmer, Head of Communications, Asia, HSBC
• Dr Mark Michelson, Chairman, IMA Asia CEO Forum Hong Kong
• Dr Simeon Mellallieu, General Manager, Ketchum Hong Kong and Chairman of the Hong Kong Council for Public Relations Firms
• Sean Rach, Regional Director, Brand & Corporate Affairs at Prudential Corporation Asia

Visit www.corporateaffairsforum.com to book now or email events@publicaffairsasia.com for more details on group discounts. The forum takes place on the 5 December 2013 in the Dynasty Club, Hong Kong.

business forum Gold Standard Awards Ogilvy Pernod Ricard Prudential Public affairs Public relations PublicAffairsAsia sustainability

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