Internal comms consultancy theblueballroom launches in Hong Kong


Award-winning, UK-based internal communications agency, theblueballroom, has opened an office in Hong Kong to offer businesses in Asia access to its expertise in developing excellent employee engagement.

With over 15  years’ experience working with global companies including The Deutsche Post DHL Group, The adidas Group, Roche Products and Rentokil Initial, the agency is well-positioned to support businesses as they seek to develop stronger relationships with their employees and capitalise on the benefits that better engagement can bring.

The firm has successfully supported its clients to manage transformation programmes, communicate critical business developments, prepare for new products and ensure that workforces are aligned with strategic objectives.

Recently, it was called upon by Hong Kong-based airline, Cathay Pacific, to support them to deliver a new performance management system across the business.

Speaking about working with the agency, Tony Reynolds from Cathay Pacific said: “From pitch and through all phases of execution I found all members of theblueballroom team to be personable, can-do, flexible, and prepared to go the extra mile in pursuit of great outcomes – a delightful team to work with.”

Having established itself in Hong Kong, theblueballroom is now looking to work with other companies across Asia who are keen to tap into its expertise.

theblueballroom’s Managing Director, Kate Shanks, explained: “Our work with Cathay Pacific has given us a great opportunity to explore the huge potential for internal communications in Asia. We have identified that there is an increasing appetite for our services as more and more businesses recognise the benefits of communicating clearly and regularly with their employees.

“With our track record for creating exciting communications strategies and our unwavering passion for employee engagement, we have a lot to offer. We are really looking forward to developing our network and supporting businesses to achieve their strategic objectives.”